Data is useless unless you turn it into usable information

  • product, pricing, promotional mix, distribution strategy, new store locations, competitor analysis, market size and potential
  • find more of your best customers
  • where they live, what they buy, social values, how they live
  • insights and hard data to help you make better decisions
  • know where your marketing dollars are most effective and where they’re wasted
  • media consusmption patterns – what customers read, listen to, TV usage and more
  • social media behaviour – which platforms, frequency, engagement
  • discretionary and disposaable purchase data – what people spend their money on and how much
  • financial data including investments, charitable donations, credit cards, balances and more